instagram ideas to promote small business

Great Instagram Ideas to Promote Your Small Business in 2024: Strategies and Tips

By: Nelson Grey

Instagram’s user database has grown exponentially in the past few years. As of January 2024, it boasts 2.4 billion active monthly users, and this number is expected to grow to 2.5 billion by the end of 2024. Tied with WhatsApp as the world's third most-used social platform, this multi-media network has gained the confidence of a myriad of businesses around the world as a viable platform for marketing. A huge chunk of the 2.4 billion active monthly users are businesses or social media influencers who use this platform for their promotion and create authentic and engaging content to get their desired number of likes. A huge chunk of the 2.4 billion active monthly users are businesses or social media influencers who use this platform for their promotion and create authentic and engaging content to get their desired number of likes.

Reach A Large Number Of Followers at A Time

You can reach more people on Instagram if you have more followers and likes. This shows that the number of followers you have and the numbers of likes you get on your posts are important. Also, even if you are not a business or a social media influencer, getting likes and new followers feels great. It helps to boost self-esteem and makes you feel better. No one minds getting attention. A lot of Instagram users buy Instagram followers to get more likes and engagement. On the other hand, Likes on your posts can be increased by following some strategic steps. It sounds challenging, but that is the reality. Likes on your posts will be increased organically if you are willing to do some things.

How To Increase Likes?

There are different ways to increase the likes on your post. Moreover, there are some things that you might be doing that are hindering the number of likes you receive. Let’s break that down in the next paragraphs.

Private Accounts

If you have a private account on Instagram, only your followers can see your posts. If you are someone who wants privacy on social media and only wants a selective group of people to see your posts, you can make your Instagram account private. However, making your account private has its downsides. A private account leads to a lower number of likes and engagement on your post because the number of people who can see your post is limited. This limitation causes you to miss out on achievements you could have gotten if your account was not private. If you have a private account, you can change this by going into the settings. If you feel like this is too much work and it puts your privacy on the line, you can just simply buy real Instagram likes. Yes, that is possible. Head over to to get real likes on your Instagram post.

Use Hashtags

It is a cool feature that groups all the pictures on Instagram under one specific keyword that is followed by a hashtag. For example, if you upload a picture on Instagram with the hashtag nature, then your picture will be available to anyone who searches the hashtag nature. Your account needs to be open to all users so that your post can pop on the explore section. Your account should not be private. When more people will see your post, the chances of getting more like increase. However, to get the most likes, you should use relevant hashtags. If using hashtags does not give you the number of likes you want then you can simply check out our Instagram growth services.

Post Engaging Content

Content that incites interest or a debate tends to get more traffic than posts that are simple. When people comment on your post, your post may pop up in the Explore section of their followers. That way, you are also reaching more users by simply posting content that is interesting. The more followers you have, the more people can be reached. It is an easy step can help you to grow your followers on Instagram that you need. The number of users on Instagram is increasing every day. If you are a startup or part of the tertiary sector of a country, then you should use this platform to reach your potential customers. Moreover, if you are just a simple user looking to connect with friends or different people around the world, then you should also join Instagram with numerous opportunities.

Learn about why Instagram is essential for your business.

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